Gusto CFO
CA (Inter) — ICAI Trained Bangalore & Cross-Border AI-Augmented Finance

The Institutional Financial Backbone for High-Growth Enterprises.

Fractional CFO leadership, board-grade valuations, cap-table architecture and end-to-end statutory compliance — delivered as one elite finance function. Institutional discipline for Bangalore's fastest-scaling startups and international companies entering India, at a fraction of a full-time hire.

₹700L+
Documented savings across career
10.5×
ROI on every ₹1 in fees
50+
Restaurants across 20+ F&B brands
60-SECOND CHECK
Finance Infrastructure Assessment

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Finance & operations delivered across these brands
Vedantu Big Pitcher Brewpub Helen's Place V&RO Hospitality Roxie Handcrafted Stories Bar · Kitchen · Breweries PP Ventures LLP Synergy Group Vedantu Big Pitcher Brewpub Helen's Place V&RO Hospitality Roxie Handcrafted Stories Bar · Kitchen · Breweries PP Ventures LLP Synergy Group
High-Tier Advisory

Strategic CFO leadership, mapped to how you actually scale.

Seven interlocking advisory disciplines — the same finance architecture that delivered ₹700L+ in documented savings across 50+ restaurants and 20+ F&B brands, now available as a fractional engagement.

Fractional CFO Modeling

Board-grade FP&A, driver-based operating models, 3-statement forecasts, budgets and AOPs. Real-time unit economics on 30–35% EBITDA benchmarks — the strategic brain of your finance function without the full-time cost.

Driver-based models Scenario planning Cash runway

Valuations

DCF, comparables and instrument valuations for funding rounds, ESOPs, M&A and Rule 11UA / 409A compliance — defensible numbers that stand up in the data room.

Cap Table Working

ESOP pools, dilution waterfalls & round-by-round modeling.

Analytics

Variance dashboards & AI-driven decision intelligence.

Business Advisory

Margin architecture, pricing, vendor renegotiation and profitability engineering — the operator's lens that turned 17,000+ GRN lines into ₹318.9L of documented savings.

Investment Liaison

Investor-grade data rooms, due-diligence readiness and warm introductions to VCs, angels and lending partners — so your raise runs on numbers, not guesswork.

Corporate Training

Hands-on enablement — Excel/VBA, Tally, SAP, POS and AI-augmented finance workflows (Claude, GPT-4). We build your team's capability, not their dependency.

Core Fiscal & Audit Engine

The compliance dashboard that keeps penalties at zero.

Six statutory workstreams, monitored on one live control panel. Every filing reconciled, every deadline tracked — with a documented zero-penalty track record.

Compliance Health — Live
Filings on time 100%
Penalties ₹0
Statutory Audit
CLEAR

End-to-end audit coordination & finalisation across every legal entity.

Tax Audit
CLEAR

Income-tax audit under §44AB — accurate, on-time and fully reconciled.

GST Audit
CLEAR

GSTR-9 / 9C reconciliation & annual returns to eliminate notice risk.

Corporate Taxation
PLANNED

Direct & indirect tax planning, returns and year-round advisory.

TDS
FILED

Accurate, timely TDS deduction & return filing via TRACES across entities.

GST
FILED

GSTR-1 / 3B filing, IMS reconciliation & input-credit optimisation.

Global & Domestic Licensing

The Licensing Command Center.

Every heavy corporate requirement — mapped, categorised and handled end-to-end. Full statutory coverage across 4 legal entities with a documented zero-penalty record. Select a category to explore.

Company Incorporation

Private Ltd, LLP & partnership setup — MCA filings, PAN/TAN, DIN/DSC and complete entity structuring from day one.

MSME / Udyam

Udyam registration to unlock subsidies, priority-sector lending, and government procurement benefits.

80G & 12AA Registration

Trust & NGO registrations enabling income-tax exemption and donor deductions under the IT Act.

Trademark Registration

Brand protection — trademark search, class filing and prosecution to secure your intellectual property.

Trade License

Municipal trade licensing & renewals — compliant operations across every civic jurisdiction.

FSSAI Licensing

Food business licensing & renewals across single and multi-outlet operations — 40+ outlets handled.

Shop & Establishment

S&E registration & renewals under the Karnataka Shops & Commercial Establishments Act.

Excise Compliance

Liquor / excise licensing and compliance for hospitality & F&B — plus sponsorship revenue structuring.

Labour Laws

Shops & Establishment, Professional Tax and full labour-law adherence across every location.

PF & ESIC Registration

Provident Fund & ESIC registration, monthly filings and ongoing statutory compliance.

Professional Tax

PT registration & return filing via the state portal — accurate and on schedule, every cycle.

Import / Export Compliance

IEC registration, customs documentation and cross-border trade compliance for global operations.

Demands & Assessments

Representation & resolution of tax demands, scrutiny and assessment proceedings across entities.

Entity Structuring

Multi-entity architecture (LLP / Pvt Ltd) engineered for tax efficiency and investor readiness.

Live coverage
4 legal entities 100% filings on time ₹0 penalties 12+ statutory registrations
Samit Kumar Sah
Founder

Samit Kumar Sah

Founder & Fractional CFO · CA (Inter), ICAI

CA Intermediate & Foundation (ICAI) · 8+ years finance & operations leadership
₹700L+ documented savings across career · 10.5× ROI on every ₹1 in fees (FY24–26)
Led finance for PPVL — a 4-entity restaurant group (₹318.9L saved via 17,000+ GRN audit)
30–35% EBITDA · 15–20% procurement savings · zero penalties
40+
Restaurants
20+
F&B brands
17K+
GRN lines audited
Gusto CFO — AI-Powered Finance
AI-Powered Finance · Institutional Discipline
Premium hospitality & F&B operations
Forged on the floor — 6+ years inside Bengaluru hospitality
Why Gusto CFO

Institutional finance, built by an operator who's worked the floor.

Ten years watching margins in a family restaurant. Five years of CA training in Delhi building deep technical grounding in compliance, audit and financial control. Six-plus years inside Bengaluru's hospitality industry — 20+ F&B brands, 40+ restaurants and ₹318.9L in documented, closed savings on real books.

Every framework is engineered for real business margins — never adapted from a generic template. AI-augmented analysis (Claude, GPT-4, automated modeling) delivers faster audits and sharper forecasts at fractional-CFO speed, while a CA discipline means filings and controls are never the thing that slips.

Career track record 8 roles · 8+ years
CFO / Head of Finance — PP Ventures LLP · 4-entity hospitality group · ₹318.9L saved
Jan 2025 – Jun 2026
GM – Business Finance — V&RO Hospitality Pvt Ltd · 37-outlet PAN-India group
Apr 2024 – Dec 2024
Finance Controller — Roxie · Handcrafted Restaurants Pvt Ltd
Jan 2023 – Mar 2024
Cost & Finance Analyst — Foodale India (Big Pitcher) · Synergy Group
Mar 2022 – Dec 2022
Senior Account Executive — Eatrepeat India · Stories Bar, Kitchen & Breweries
Oct 2021 – Feb 2022
Subject Matter Expert — Vedantu Innovations · Finance & Ops (internship)
Jul 2021 – Sep 2021
Account & Finance Executive — Duru Cooperation · 5 Korean MNCs (legal compliance)
Sep 2020 – Apr 2021
Senior Executive – Finance & Accounts — Mukul Garg & Associates, Delhi · CA Articleship
Jun 2018 – Jun 2020
FP&A & Modeling Statutory Audit GST · TDS · PT PF & ESIC Vendor Negotiation Valuations & Cap Tables SAP · Tally · POS AI-Augmented Finance
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